START HERE

WHICH STATE BEATS YOU?

Everyone has one. Find yours and take it back.

EIGHT FORMULAS · ONE A DAY · THIRTY STRIPS A TIN

01 · TWO QUESTIONS

FIND THE ONE THAT IS WINNING.

Answer two and the numeral built for it resolves underneath, with its price, its actives and thirty days in a tin. Nothing is stored and nothing is emailed to you.

WHAT TAKES THE DAY?

WHERE DOES IT GO?

WHAT BREAKS IT?

WHICH END?

WHERE DOES IT SHOW?

HOW OFTEN?

RESOLVING

Eight formulas. One a day. Thirty strips in a tin.

I · WAKE the departure · $38.00 · 30 days II · ALTITUDE the ridge · $42.00 · 30 days III · DEN the tent · $38.00 · 30 days IV · THAW the descent · $38.00 · 30 days V · RUT the season · $38.00 · 30 days VI · QUIET the tarn · $34.00 · 30 days VII · COAT the lichen · $34.00 · 30 days VIII · ORE the scree · $34.00 · 30 days

THE NAME

SOMETHING LIVES WHERE NOTHING SHOULD.

Above the snow line in the Mahalangur Himal the air holds a third less oxygen, nothing grows, and nothing has any business walking. The first expedition sent to find a route came back describing tracks. Too large. Walking upright. The guides had a name for it already: Kangmi. Whatever it is, it is not enduring the altitude. It is made of it. That is the whole idea, and it is not about a mountain. It is what you turn into when the state stops taking from you.

Read the story

02 · THE DAILY FOUR

FOUR STATES. FOUR FORMULAS.

Taken every day, so they run out together. These four are THE CACHE, and most people recognise themselves in one of them immediately.

I · THE DEPARTURE

YOU HAVE TO GO ANYWAY

Before the shift, before the drive, before the gym, before the thing you already agreed to. WAKE. Caffeine 50 mg, L-Theanine 30 mg, B12. Cranberry. Lift without the jitter.

II · THE RIDGE

YOU LOSE THE THREAD

Attention is the only thing between you and a mistake, whether that mistake costs a rep, a rung or a quarter. ALTITUDE. Lion's Mane, Maitake, Cordyceps, Shiitake. Chocolate. No caffeine.

VI · STILL AIR

YOU CANNOT COME DOWN

The gap between wired and asleep, where nothing sensible fits. QUIET. L-Theanine 50 mg, GABA 25 mg, B6. Strawberry peppermint.

III · THE TENT

YOU CANNOT SWITCH OFF

The body wants to recover and the mind will not let it. DEN. Valerian, Lavender, Chamomile, Melatonin. Raspberry.

See THE CACHE

FOUR TINS · 120 STRIPS · $32.25 A TIN

03 · THE OCCASIONAL FOUR

FOUR YOU REACH FOR.

Not everything a body is asked to do happens every day. These are taken when the day asks for them, so they are sold on their own rather than bundled.

IV · THE DESCENT

THE MORNING AFTER

Every summit is half the trip. The descent is where people get hurt. THAW. Turmeric, Andrographis, Phyllanthus. Mango and orange.

V · THE SEASON

DRIVE

RUT. Cordyceps militaris 50 mg, Shilajit 50 mg, oyster peptide 20 mg. Chocolate. Two of the three come out of the same mountains the brand is named after. Contains shellfish.

VII · SLOW GROWTH